Folding bicycle leaders, Dahon, have hosted their 5th International Distributor Conference in Sofia Bulgaria. The decision on location was largely down to the opening of their European production line in Bulgaria’s second largest city, Plovdiv. The factory has been turning out Dahons destined for Europe since the beginning of 2012.
The Dahon International Dealer Conference was a chance for Dahon to show off the exciting new lineup for 2013 in their folding bike range. The event saw a record number of attendees as more than 60 distributors checked in from around the world. The Dahon team held seminars, workshops and test riding sessions, providing insight for their partners and gaining invaluable feedback from the world markets. Distributors were also shown around the Maxcom factory in Plovdiv, location for the European production line. Founder and president Maxim Mitkov led the exclusive tour of the modern, ISO 9001:2008-certified facility. Initial production is set to begin with 40,000 units and is due to reach 100,000 by the end of the year.
Dahon’s International Distributor Conference has gained in popularity year on year, with 2012 deemed a unanimous success by both the hosts, and their guests. The closing ceremony was the setting for a visit from the Bulgarian Minister for the Economy, Energy and Tourism, Delyan Dobrev. The minister noted the significant exports the company will bring to Bulgaria along with the importance of sustainability of development. Dahon projects a 19 million USD (30 Million BGN) contribution to Bulgaria’s export output within the first year with total exports of Dahon bikes from the country rising to 38 million USD (60 million BGN) by 2015.
Dr. David Hon, founder and CEO, said "We are excited to have moved our European production to Bulgaria, not just because of its logistical advantages, but also because of its increased focus towards the use of sustainable energy"